Description

You may have heard that today’s consumers expect timely and relevant information from the businesses they choose to hear from. Segmentation is the first step toward sending that targeted, relevant content that gets results for your business.

Whether you’re not sure how to segment your list or you just want to learn more, join us in this impactful presentation, we’ll share strategies and tips that help you segment your list to send more relevant information to your subscribers. You’ll learn:

• Basic strategies to segment your email list
• How to get your subscribers to self-segment
• How to use existing data & tools to send relevant information

Led by Ken Countess, a professional coach for business owners and entrepreneurs, this is a presentation all small business owners should attend.